It didn’t happen overnight. The idea for Core Concepts built over a lifetime spent mountain biking, camping, snowboarding, hiking, fly fishing, and drinking up all of the experiences the Mountain West could offer. The years passed and our love for the outdoors only got stronger and the feeling that came with rushing down that single track never get old.

We, however, did get older and our taste in gear improved. We wanted the good stuff – highly functional, comfortable and stylish – but were under-whelmed with the offerings. Where was the style we had grown to love? And so it began – it was time to create outdoor clothing we wanted to wear.

Core Concepts features top notch performance outdoor layers that combine the highest quality branded technical fabrics with unique design elements and custom print accents. Our gear is designed to be multi-sport, multi-climate and 100% capable. Core Concepts focuses on fit and comfort and mixes in enough great style to allow us all to show off our personalities.

Core Concepts is equally inspired by the skyline of the Tetons as by the skyline of Manhattan. The design team creates custom accents and details that are incorporated into all of the Core Concepts pieces and bring an element of style to great performance apparel.

We also believe that it is our job to give back to something that has given so much. Core Concepts works to preserve and protect the natural world through our commitment to 1% For The Planet.

Feeling good, looking better – that’s what Core Concepts is all about.

If you've made it this far, you deserve to read the blog. A little bit of business, a little bit of life, and a collection of amusing thoughts...

Link to the Core Concepts Mental Bowling Blog